Frequently Asked Questions

Clear Answers. Structured Boundaries. Predictable Workflow.

Everything you need to know about templates, customization plans, implementation scope, operational limitations, support policies, and project workflows within the W-Forge system.

General Questions

What is W-Forge Studio?

W-Forge Studio is a digital studio focused on professional website templates and customization services.

The studio helps clients adapt templates for real business projects through structured customization plans and additional implementation services when needed.

How is W-Forge different from a typical agency?

W-Forge focuses on template-based website development instead of fully custom projects from scratch.

This helps keep projects more organized, faster to launch, and more affordable compared to many traditional custom website workflows.

Does W-Forge build fully custom websites?

No.

W-Forge mainly works with existing templates and template-based customization.

Fully custom websites, applications, and large custom systems are handled separately as custom development requests.

What services are outside the scope of W-Forge?

The studio does not provide:

  • logo design;
  • full branding development;
  • marketing strategy;
  • SEO campaigns;
  • backend systems;
  • applications;
  • SaaS platforms;
  • large custom-coded systems.

These types of projects are discussed separately when needed.

Why is the system built around fixed operational limits?

Each customization plan includes a specific amount of work.

This helps keep projects clear, organized, and easier to manage for both sides during the implementation process.

What does “Structured Template Customization System” mean?

It means customization services are organized through clear plans with defined types of work included in each option.

This makes the process easier to understand before the project begins.

Why does W-Forge avoid unlimited revision workflows?

Unlimited revisions often make projects difficult to manage and slow down the implementation process.

Instead, customization is organized through structured plans that can always be expanded later if additional work is needed.

What is an implementation cycle?

An implementation cycle is the amount of work included within a selected customization plan.

Additional customization can always be added later if the project needs further improvements or expansion.

Why are implementation cycles used instead of revision rounds?

The goal is to keep the project process clear and organized from the beginning.

Instead of endless revision loops, the work is completed within the selected customization scope, with the option to continue expanding the project later if needed.

How does the operational model help reduce project chaos?

The system is designed to keep projects more organized by using clear customization plans, structured workflows, and defined implementation scope.

This helps make the process easier to manage throughout the project.

Is W-Forge suitable for startups, agencies, or solo businesses?

Yes.

The studio works with startups, agencies, solo professionals, service businesses, and other clients looking for professional template-based website solutions.

Does W-Forge work with clients internationally?

Yes.

Templates and customization services are available for international clients depending on the project requirements and communication workflow.

Templates

What exactly is included when purchasing a template?

Each purchase includes one licensed Webflow website template for one final website project.

The website is delivered as an editable Webflow project transferred to the buyer’s Webflow Workspace.

The downloadable Gumroad files contain the delivery instructions, license terms, and setup documentation.

The exact pages, CMS structure, components, assets, and features included are listed on the individual template page.

How is the Webflow template delivered?

After payment, the buyer downloads the delivery instructions and license from Gumroad and provides the email address connected to their Webflow account.

W-Forge Studio prepares a customer copy of the purchased template and transfers it directly to the buyer’s Webflow Workspace.

A Webflow account and Workspace are required to receive the template.

Is the website delivered as an instant ZIP or HTML download?

No.

The downloadable Gumroad files contain the license, delivery instructions, and supporting documentation. The editable website itself is delivered separately as a Webflow project transferred to the buyer’s Workspace.

Are templates sold as standalone products?

Yes.

Templates are sold as standalone digital products and can be used independently without purchasing customization services.

Are templates delivered “as-is”?

Yes.

Templates are provided in the condition and structure shown in the preview at the time of purchase.

Can templates be customized after purchase?

Yes.

Templates can be customized independently or through additional customization services if professional help is needed.

Are templates beginner-friendly?

Most templates are designed to be easy to work with, including for users with limited technical experience.

However, some familiarity with website editing platforms may still be helpful.

What platform are the templates built on?

All website templates currently sold by W-Forge Studio are built in Webflow and delivered as editable Webflow projects.

A Webflow account is required to receive, edit, and publish the purchased template.

Do templates include CMS functionality?

W-Forge Studio templates are delivered without CMS functionality by default. CMS can be added separately through the appropriate CMS Extension.

CMS installation for a W-Forge Studio template can begin only after the purchased template has been transferred to the client’s Webflow Workspace. The client must activate a Webflow Site plan that supports the required CMS functionality and provide W-Forge Studio with the necessary project access.

When W-Forge Studio customizes a third-party Webflow template that already contains CMS Collections, a separate CMS Extension is not required for ordinary content replacement or visual customization within the existing CMS structure.

A CMS Extension is required when the existing CMS must be expanded or restructured, or when the project requires new Collections, new dynamic content types, new Collection Template Pages, additional relationships, filtering, or other CMS functionality.

The appropriate CMS Extension is selected after reviewing the required structure and complexity.

Are images and demo content included?

Templates may include demo content, images, graphics, and videos used to present the design and page structure.

The right to reuse individual media assets depends on their original license. Any assets intended only for preview purposes must be replaced before the website is published.

Available asset information is provided with the template documentation where applicable.

Can templates be reused for multiple projects?

One template purchase includes one license for one final website project.

The same template may be customized and used for one personal project or one client project under a single license.

If the template is used for:

  • multiple separate websites;
  • multiple businesses;
  • multiple client projects;
  • commercial redistribution;
  • template resale;
  • template repackaging;

additional licenses are required.

Templates may be freely customized for the licensed project, but they cannot be resold, redistributed, shared, or republished as standalone template products.

Are templates optimized for responsive devices?

Yes.

Templates are designed and structured for responsive behavior across modern desktop, tablet, and mobile devices.

However, final responsiveness may also depend on:

  • additional customization;
  • added content;
  • third-party integrations;
  • external scripts;
  • media sizes;
  • and modifications made after purchase.

Can templates be translated into multiple languages?

Yes.

Basic multilingual translation can be generated during the multilingual setup process using AI-assisted translation tools as part of the implementation workflow.

If the client prefers custom-written translations, professional localization, or manually prepared language versions, the translated content can also be provided separately by the client.

Additional language editing, advanced localization, or custom translation work may require separate discussion depending on the project requirements.

Are templates SEO-ready?

Templates are built with basic SEO structure in mind, including semantic layout organization and editable metadata fields where supported.

Can I modify the template myself after purchase?

Yes.

You can edit, customize, and adapt the template for your own project after purchase.

What happens if I break the template structure?

If the template is modified incorrectly, some functionality, layouts, responsiveness, animations, integrations, or visual structure may stop working properly.

Professional customization or technical assistance may then be required to restore, rebuild, or restructure the affected parts of the template.

In such cases, additional customization plans or extensions may need to be purchased depending on the amount of required work.

Does template support include custom modifications?

No.

Support does not include troubleshooting or fixing custom modifications made after purchase.

What qualifies as a template bug or template error?

A template bug refers to a problem that exists in the original template before any client modifications are made.

This may include broken layouts, missing functionality, or technical issues present in the original delivered version.

Are bug fixes provided for modified templates?

Bug fixes are provided only for the original template structure and functionality in the condition it was delivered.

If the template has been modified, edited, restructured, or affected by third-party code, fixes and corrections are handled through paid customization services.

What happens if third-party code breaks the template?

If third-party code, external scripts, plugins, integrations, or independently added functionality affect the template structure, responsiveness, animations, layouts, or functionality, the original template may stop working correctly.

Such issues are not considered template bugs or original template errors.

Restoring, rebuilding, correcting, or restructuring affected parts of the template may require paid Customization Pro services, additional customization plans, or extensions depending on the amount of required work.

Restoring, rebuilding, correcting, or restructuring affected parts of the template may require paid Customization Pro services, additional customization plans, or extensions depending on the amount of required work.

Is technical support included after purchase?

Free support is provided only for correcting verified bugs or technical errors that exist in the original template source version before any client modifications are made.

What type of support is available without paid customization?

Support without paid customization is generally limited to verified template bugs or original technical issues.

Does W-Forge provide ongoing free support?

No.

Additional implementation help, modifications, integrations, and project improvements are handled through paid customization services.

What happens after the template is heavily modified?

Once a template is heavily modified, original support eligibility may no longer apply because the project structure has changed from the original delivered version.

How are template updates handled?

Template updates may be released when W-Forge Studio makes improvements, corrections, or compatibility adjustments to a supported template.

Existing customers can receive available template updates without purchasing the same template again. Lifetime updates do not guarantee a fixed update schedule or continuous development of new features.

Updates are not applied automatically to Webflow projects already transferred to client Workspaces. Installing or adapting an updated version within a customized client project may require separate paid work.

Are templates compatible with future Webflow updates?

Templates are built directly in Webflow and use the platform features available at the time of delivery.

Future Webflow updates may affect individual features, integrations, or project behavior. Updates are not applied automatically to template copies already transferred to client Workspaces.

If a future platform change requires technical adjustments, the necessary work is reviewed separately.

Can templates be transferred to another Webflow account?

Yes.

After purchase, W-Forge Studio prepares a customer copy of the template and transfers it to the Webflow Workspace connected to the email address provided by the buyer.

After accepting the transfer, the buyer controls the project in their own Workspace.

What if I need help implementing the template?

Professional customization and implementation services can be requested separately if needed.

How does paid customization work after purchasing a template?

After receiving the template, the client can contact W-Forge Studio through the website chat or project request form and describe the required changes.

The studio reviews the requested scope and recommends the appropriate customization package and any required extensions.

After the scope has been agreed, the client receives a secure payment link. Work begins after payment.

If the template has already been transferred, the client provides W-Forge Studio with guest access to the relevant Webflow project. The project remains in the client’s Workspace, and no account password is required.

Professional Customization

What is Professional Customization?

Professional Customization is a paid service for adapting a W-Forge Studio or third-party Webflow template to a real business project.

It may include content and branding replacement, visual adjustments, layout changes, structural changes to approved sections, additional sections, responsive improvements, multilingual setup, and work with existing CMS structures.

New or expanded CMS functionality requires the appropriate CMS Extension. The project scope is reviewed and agreed before payment.

How does customization differ from full custom development?

Customization uses either a W-Forge Studio Webflow template or a third-party Webflow template purchased from another seller as the foundation of the project.

Full custom development creates a new design system, website structure, functionality, or platform from scratch. Requests that exceed reasonable template-based customization are reviewed separately.

What customization requests are outside the system?

Requests involving fully custom platforms, applications, SaaS systems, backend infrastructure, advanced custom-coded systems, large standalone architectures, or functionality that cannot reasonably be implemented within an existing Webflow template are reviewed separately as custom development requests.

What is considered a “section”?

A section is an individual content or visual block within a page layout.

Examples may include:

  • hero sections;
  • about sections;
  • services blocks;
  • galleries;
  • pricing blocks;
  • FAQ sections;
  • contact sections.

What qualifies as section modification?

Section modification means changing the existing structure, layout, content arrangement, visual composition, functionality, or organization of a section beyond standard content and branding replacement while preserving its original structure.

What is section-level customization?

Section-level customization means applying structural or visual changes to individual sections within an existing template rather than rebuilding the entire website structure from scratch.

How are modification limits measured?

Modification limits are measured as a percentage of the sections included in the selected template:

  • Essential Webflow Template Setup — no structural section modifications;
  • Webflow Template Customization — structural modification of up to 50% of the included sections;
  • Advanced Webflow Customization — structural modification of up to 100% of the included sections.

The specific sections and required changes are agreed before payment.

Why is the system based on section modification allocation?

This approach keeps the project scope, pricing, and implementation process predictable. It also allows clients to choose the appropriate level of customization without paying for a completely custom website build.

Can section modifications vary in complexity?

Yes. Some section modifications may be simple, while others may involve larger visual or structural changes.

All modifications must remain within the agreed project scope. New functionality, integrations, CMS architecture, or other additional requirements may require the appropriate Extension or separate paid work.

Does deeper editing consume more allocation?

No. Once a section is included in the agreed customization scope, deeper editing of that section does not consume an additional section allocation.

However, the work must remain within the approved result for that section. New functionality, additional sections, or requirements introduced after the scope has been agreed are treated as additional work.

How does the system prevent unlimited scope expansion?

Each customization package and Extension has a clearly agreed implementation scope. Once that scope has been completed, the purchased work is considered delivered.

Further expansion may require:

  • upgrade the purchased plan to a higher plan;
  • purchase the required extensions;
  • purchase an additional customization plan after the previous work volume has been completed;
  • or purchase additional extensions to continue working on the project.

Can modified sections be reworked repeatedly?

The studio performs the requested implementation work for each approved modification point within the purchased customization scope.

If the client later requests repeated rework of the same sections by changing the originally approved conditions, experimenting with alternative versions, repeatedly changing direction, or demanding additional improvements without new implementation justification, such requests may increase the amount of work beyond the originally approved scope.

In such cases, the project may require:

  • upgrading the purchased plan to a higher customization plan;
  • purchasing additional extensions;
  • or purchasing additional customization plans if the purchased work volume has already been completed.

The final decision regarding such additional work is determined individually by the studio team and the responsible implementation specialist.

What happens once the section allocation limit is reached?

If the project requires additional work beyond the included scope of the purchased plan, further implementation requires the purchase of additional customization plans or the required extensions.

Can additional customization capacity be purchased?

Yes.

Projects can be expanded at any time through the purchase of additional customization plans and the required extensions depending on the amount and type of work needed.

Why are customization limits necessary?

Customization plans are organized around fixed amounts of work and clearly defined implementation scope.

This helps keep projects understandable, transparent, and easier to manage throughout the customization process for both the client and the studio.

How does the customization system stay predictable?

Projects are organized through structured plans, clearly defined implementation scope, and staged customization workflows.

Customization Plans

ESSENTIAL WEBFLOW TEMPLATE SETUP

What is included in Essential Webflow Template Setup?

Essential Webflow Template Setup is designed for adapting the template to the client’s content and branding without changing the existing page structure

Content replacement is included in Essential Webflow Template Setup only when the new content is reasonably comparable in size to the original template content and does not require layout, spacing, card, grid, or responsive adjustments.

This may include:

  • text replacement;
  • image replacement;
  • typography adjustments;
  • content integration;
  • basic visual adaptation;
  • replacing demo content with project materials.

What is NOT included in Essential Webflow Template Setup?

Essential Webflow Template Setup does not include:

  • section restructuring;
  • layout rebuilding;
  • adding new sections;
  • creation of new CMS Collections or expansion or restructuring of an existing CMS;
  • multilingual setup;
  • advanced visual redesign;
  • major structural modifications.

Essential Webflow Template Setup assumes that replacement text does not exceed the original text volume and does not require larger font sizes.

If the new content exceeds the original text volume, requires larger font sizes, additional elements, or any structural modifications, the project may require re-evaluation and a different customization plan.

If the final content exceeds the original layout capacity and requires structural or responsive modifications, the affected section may be reclassified as a structural modification and additional customization may be required.

Structural or layout changes require a higher customization package. New or expanded CMS functionality and multilingual setup require the corresponding Extensions.

Does Essential Webflow Template Setup allow section modifications?

No.

Essential Webflow Template Setup does not include section modification or restructuring.

The existing template structure remains unchanged.

What types of edits are allowed in Essential Webflow Template Setup?

Essential Webflow Template Setup allows content and visual adaptation within the original template structure.

This may include:

  • replacing text;
  • replacing images;
  • updating typography;
  • adjusting spacing;
  • integrating client materials.

Is layout restructuring included in Essential Webflow Template Setup?

No.

Layout restructuring and section modification are not included in Essential Webflow Template Setup.

Can content and branding be adapted in Essential Webflow Template Setup?

Essential Webflow Template Setup includes replacing content, images, logo, favicon, contact information, and links within the original template structure.

Content, images, logo, favicon, contact information, links, brand colors, and basic typography can be adapted within the original template structure. Structural changes, section restructuring, and major visual redesign are not included.

WEBFLOW TEMPLATE CUSTOMIZATION

What is included in Webflow Template Customization?

Webflow Template Customizationallows deeper customization of the template structure and visual layout.

This may include:

  • section modifications;
  • layout adjustments;
  • restructuring parts of pages;
  • additional visual customization;
  • moderate project restructuring;
  • advanced implementation work within the included scope.

How does the 50% section modification limit work?

Webflow Template Customization allows modification of up to 50% of the sections within the project scope.

Once a section enters the customization process, the required work for that section is performed within the scope of the selected plan.

How are modified sections counted?

Each section that requires structural, visual, functional, or layout modification is counted as a modified section within the project scope.

When you contact the website chat to determine the most suitable customization plan for your project, the system analyzes the sections within the purchased template together with the requested project modifications and calculates the required implementation scope automatically.

Based on this analysis, the appropriate customization plan and required extensions are recommended for the project.

For this reason, the studio recommends using the website chat when selecting the required customization plan.

Can Webflow Template Customization include major visual changes?

Yes.

Webflow Template Customization may include significant visual and structural changes within the included section modification scope.

Can layouts be reorganized in Webflow Template Customization?

Yes.

Webflow Template Customization allows partial layout restructuring and section reorganization within the included scope of the plan.

What happens if more than 50% of sections require modification?

If more than 50% of the template’s sections require structural modification, the project requires the Advanced Webflow Customization package. Extensions are purchased separately only when the project also requires functionality covered by a specific Extension.

ADVANCED WEBFLOW CUSTOMIZATION

What is included in Advanced Webflow Customization?

Advanced Webflow Customization allows full customization of the template structure within the included project scope.

This may include:

  • full section modification;
  • large-scale restructuring;
  • advanced visual customization;
  • complex implementation work;
  • extensive project adaptation;

Does Advanced Webflow Customization mean unlimited revisions?

No.

Advanced Webflow Customization includes up to 100% section modification within the project scope, but it does not include unlimited revisions or unlimited ongoing work.

What does “up to 100% section modification” mean?

It means all sections within the project scope may be customized, modified, or restructured as part of the implementation process.

Does Advanced Webflow Customization allow full page transformation?

Yes.

Advanced Webflow Customization allows complete transformation of pages within the included project scope.

What limitations still exist in Advanced Webflow Customization?

Advanced Webflow Customization still works within the limits of the purchased implementation scope.

Backend systems, applications, SaaS platforms, and large custom-coded infrastructures are not included.

What is NOT included even in Advanced Webflow Customization?

Advanced Webflow Customization does not include:

  • applications;
  • SaaS platforms;
  • backend systems;
  • large standalone infrastructures;
  • complex custom-coded platforms;
  • external enterprise systems.

These requests are handled separately as custom development work.

When does a project become custom development instead of Advanced Webflow Customization?

A project becomes custom development when it requires building completely new systems, advanced backend functionality, standalone platforms, applications, or large custom infrastructures beyond template-based implementation.

Extensions

What are extensions?

Extensions are additional implementation services that expand the customization scope of a project beyond the standard customization packages.

They are used when a project requires additional functionality, infrastructure, languages, pages, integrations, or implementation work not included in the purchased package

Why are extensions used?

Extensions help expand projects gradually without requiring a complete rebuild or unnecessary overpayment for work that is not needed.

They also make it easier to calculate and organize additional implementation scope during the customization process.

Can extensions be added later?

Yes.

Extensions can be purchased at any stage of the customization process if the client wants to continue expanding, restructuring, improving, or modifying the project beyond the amount of work included in the purchased customization package or previously purchased extensions.

Are extensions required for every project?

No.

Many projects can be completed within a standard customization package without additional extensions.

Extensions are only used when the project requires additional implementation scope or functionality.

CMS EXTENSIONS

What are CMS Extensions?

CMS Extensions are additional services used to create or expand Webflow CMS functionality within a website or template project.

This may include:

  • blogs;
  • news sections;
  • CMS Collections;
  • dynamic content structures;

Do W-Forge Studio templates include CMS by default?

No.

HTML templates do not include built-in CMS functionality by default.

CMS functionality is added separately through CMS Extensions during the customization process.

Who pays for the Webflow CMS Site plan?

The client is responsible for activating and maintaining a Webflow Site plan that supports the required CMS functionality. CMS work is performed in the client’s Webflow Workspace after W-Forge Studio has been provided with the required project access.

Is a CMS Extension required when customizing a third-party Webflow template?

Not when the third-party Webflow template already contains the required CMS structure and the work is limited to content replacement or visual customization within that existing structure.

A CMS Extension is required when the existing CMS must be expanded or restructured, or when new CMS Collections, dynamic content types, Collection Template Pages, relationships, filtering, or other CMS functionality must be created.

What is included in Simple CMS Integration?

Simple CMS Integration includes:

  • up to 1 CMS collection;
  • up to 1 dynamic content type;
  • up to 1 collection template structure;
  • basic editable content management.

Examples:

  • blog;
  • news posts;
  • testimonials;
  • portfolio items.

What is included in Advanced CMS Integration?

Advanced CMS Integration includes:

  • up to 3 CMS collections;
  • category structures;
  • related content connections;
  • filtered content systems;
  • multiple collection templates;
  • moderate dynamic content architecture.

What is included in Premium CMS Integration?

Premium CMS Integration is intended for large or complex CMS structures requiring advanced dynamic content organization, expanded content architecture, and multi-level CMS implementation within the project structure.

  • 4 or more CMS collections;
  • advanced relationships;
  • complex filtering systems;
  • large dynamic content structures;
  • multi-level content architecture;
  • advanced CMS implementation logic.

MULTILINGUAL EXTENSIONS

What are Multilingual Extensions?

Multilingual Extensions are services used to create multilingual versions of a website or template project.

Does multilingual setup include translation?

Yes.

Basic multilingual translation can be generated during the implementation process using AI-assisted translation tools.

Clients may also provide their own translated content if preferred.

However, multilingual implementation still requires additional setup and integration work, including:

  • multilingual page structure;
  • language navigation;
  • content integration;
  • language switching;
  • multilingual CMS organization;
  • layout adaptation;
  • responsive adjustments;
  • project restructuring where needed.

Multilingual adaptation of an existing CMS structure may be included. Creating new CMS Collections or expanding or restructuring the existing CMS requires the appropriate CMS Extension.

For this reason, multilingual projects are handled through separate Multilingual Extensions regardless of whether the translated content is generated during implementation or provided by the client.

If the selected multilingual solution requires a paid Webflow Localization plan or another service subscription, the client is responsible for purchasing and maintaining it before implementation begins.

What is included in Simple Multilingual Setup?

Includes:

  • up to 2 total languages, including the original language;
  • up to 10 translated pages;
  • basic language navigation.

What is included in Advanced Multilingual Setup?

Includes:

  • up to 4 total languages, including the original language;
  • up to 30 translated pages;
  • multilingual CMS support;
  • expanded multilingual structure.

What is included in Premium Multilingual Setup?

Includes:

  • up to 6 total languages, including the original language;
  • up to 80 translated pages;
  • multilingual CMS support;
  • expanded multilingual structure.

PAGE CUSTOMIZATION EXTENSIONS

What are Page Customization Extensions?

Page Customization Extensions are used when a client needs additional customization work beyond the limits of the purchased customization package.

These extensions are intended for deeper customization of existing template pages and existing page structures.

When are Page Customization Extensions used?

They are typically used when:

  • the purchased package has reached its customization limit;
  • additional section modifications are required;
  • deeper customization is needed for specific existing pages;
  • individual existing pages require Advanced Page Customization or Premium Page Customization beyond the current package scope.

When should I use an extension instead of upgrading the entire package?

A Page Customization Extension is appropriate when only one existing page requires a higher level of structural or visual customization and upgrading the entire project to a higher customization package would be unnecessary.

For example, most pages may remain within Essential Webflow Template Setup, while selected pages receive Advanced Page Customization or Premium Page Customization.

Do Page Customization Extensions include creating completely new pages?

No.

Page Customization Extensions apply only to existing template pages and existing page structures.

Creating completely new pages from scratch is considered separate development work and is discussed individually outside the standard customization system.

What is Advanced Page Customization?

Advanced Page Customization is an extension designed for projects where a specific existing page requires deeper customization without upgrading the entire website to the Advanced Customization package.

What is included in Advanced Page Customization?

Advanced Page Customization includes:

  • Advanced-level customization for one existing page;
  • up to 50% section restructuring within that page;
  • expanded layout adaptation;
  • advanced content block modification;
  • additional section customization within the existing template structure;
  • visual refinement beyond the Basic Setup scope.

What is NOT included in Advanced Page Customization?

Advanced Page Customization does not include:

  • full website restructuring;
  • unlimited section customization;
  • Premium-level page redevelopment;
  • custom-coded functionality;
  • creation of completely new standalone pages.

What is Premium Page Customization?

Premium Page Customization is an extension designed for projects where a specific existing page requires Premium-level customization without upgrading the entire website to the Premium Brand & Website Setup plan.

What is included in Premium Page Customization?

Premium Page Customization includes:

  • Premium-level customization for one existing page;
  • full section restructuring within the page;
  • advanced visual and layout customization;
  • flexible section adaptation within the existing template framework;
  • expanded visual refinement;
  • Premium-level presentation adaptation.

What is NOT included in Premium Page Customization?

Premium Page Customization does not include:

  • full website Premium customization;
  • additional standalone page development;
  • custom application development;
  • backend functionality;
  • creation of completely new pages from scratch.

Can Page Customization Extensions be applied to connected page groups?

Yes.

Page Customization Extensions may be applied to approved connected page groups listed in the template structure when the same customization logic and implementation structure are used consistently across those related pages.

Do Page Customization Extensions include creating new pages?

No.

These extensions apply only to existing template pages and existing template page structures.

Creating completely new pages from scratch is considered separate development work and is discussed individually outside the standard customization system.

Content & Materials

What materials must be provided for customization?

Before customization begins, the client must provide all required project materials needed for implementation.

This may include:

  • text content;
  • images;
  • videos;
  • branding materials;
  • logos;
  • translated content;
  • contact information;
  • links;
  • legal pages;
  • project instructions;
  • social media links;
  • other required project assets.

Does the studio create website content?

No.

The client is responsible for providing the content required for the project unless separate content creation services are discussed individually.

Can I use my own materials?

Yes.

Clients may provide their own:

  • text content;
  • images;
  • videos;
  • branding assets;
  • graphics;
  • translated content;
  • downloadable materials;
  • project files.
  • project instructions;
  • social media links;
  • other required project assets.

Who is responsible for content quality?

The client is responsible for the accuracy, legality, ownership, and quality of all provided project materials.

Does the studio verify copyright ownership?

No.

The client is responsible for ensuring they have the legal right to use all provided content, media, branding assets, and materials.

What happens if materials are missing?

Missing materials may delay the implementation process until the required project assets are provided.

Can placeholder content be used temporarily?

Yes.

Temporary placeholder content may be used during implementation if the final project materials are not yet available.

Does multilingual content need to be provided separately?

Yes.

Each language version requires separate translated content unless AI-assisted translation is used during the multilingual implementation process.

Can the studio generate AI-assisted translations?

Yes.

Basic AI-assisted translation may be used during multilingual implementation depending on the project requirements and selected extensions.

Who is responsible for reviewing translations?

The client is responsible for reviewing and approving all translated content before final publication.

What happens if provided materials change during implementation?

Major content changes after implementation has started may require additional customization package or extensions depending on the amount of additional work created by those changes.

Are there formatting requirements for submitted materials?

Yes.

Project materials should be provided in a clear, organized, and implementation-ready format whenever possible.

Can the studio reorganize unstructured materials?

Basic content organization may be possible during implementation, but heavily unstructured, incomplete, or disorganized materials may require additional customization scope.

Are clients responsible for legal pages and policies?

Yes.

The client is responsible for providing the final versions of:

  • privacy policies;
  • terms of service;
  • cookie policies;
  • disclaimers;
  • legal notices;
  • compliance-related content.

Can downloadable files be integrated into the website?

Yes.

Downloadable files such as PDFs, brochures, guides, presentations, or documents can be integrated into the project when provided by the client.

Scope & Limitations

What services are outside the operational system?

The standard customization system does not include:

  • fully custom website development;
  • applications;
  • SaaS platforms;
  • backend systems;
  • large standalone infrastructures;
  • advanced custom-coded systems;
  • enterprise-level development projects.

Such requests are discussed separately outside the standard customization workflow.

Does W-Forge provide logo design?

No.

Clients are expected to provide their own logo and branding materials unless separate design work is discussed individually.

Is branding included?

No.

No.

Customization plans focus on adapting templates for implementation purposes and do not include full branding development.

Are marketing strategy services included?

No.

Marketing strategy, advertising campaigns, SEO consulting, and business strategy services are not included in the standard customization system.

Is backend development included?

The standard customization system focuses on website implementation and template customization.

Basic website publishing and deployment to standard hosting environments may be possible depending on the project.

However, backend systems, server-side applications, databases, SaaS infrastructure, and complex server architecture are not included in the standard customization system and are discussed separately.

Are applications or SaaS platforms supported?

No.

Applications, SaaS platforms, and standalone software systems are outside the standard customization system.

Are custom-coded systems included?

No.

Large custom-coded systems and standalone technical infrastructures are handled separately as custom development work.

Are advanced integrations included?

Basic third-party integrations may be included within customization plans or extensions when they work within the existing template structure.

Examples may include:

  • fully custom website development;
  • maps;
  • analytics tools;
  • social media embeds;
  • newsletter services;
  • booking widgets;
  • standard external services.

However, integrations requiring:

  • custom backend logic;
  • server-side systems;
  • complex API architecture;
  • advanced automation;
  • SaaS infrastructure;
  • custom application logic;
  • standalone database systems

are treated as separate development work outside the standard customization system.

What qualifies as a Custom Development Request?

A project may become a Custom Development Request when it requires:

  • completely new page structures;
  • standalone systems;
  • backend infrastructure;
  • applications;
  • SaaS functionality;
  • advanced custom coding;
  • complex technical architecture outside the existing template structure.

Why are new structures considered unpredictable scope?

Creating completely new structures from scratch usually requires separate planning, architecture, design, and development processes beyond standard template customization.

Can fully custom pages be requested?

Yes.

However, fully custom page development is treated as separate development work outside the standard customization system and is discussed individually.

Can client requests be rejected?

Yes.

The studio may decline requests that fall outside the available implementation scope, technical direction, or operational structure of the studio.

Why are operational limitations important?

Customization packages work within clearly defined implementation scope and measurable amounts of work.

This helps keep projects understandable, transparent, and manageable throughout the implementation process.

How does W-Forge prevent scope creep?

Projects are organized through customization plans, extensions, and clearly defined implementation scope.

Additional work beyond the purchased scope requires additional customization packages or extensions.

Workflow & Implementation

How does the implementation process work?

The implementation process usually follows these steps:

  • project request through the website chat or contact form;
  • project evaluation by the studio;
  • recommendation and agreement of the appropriate customization package and Extensions;
  • receipt of a secure payment link;
  • payment for the agreed project scope;
  • submission of the required project materials;
  • implementation process;
  • final review and project delivery.

What happens after payment?

After payment, the studio contacts the client using the email address provided during the project discussion or payment process.

The agreed project scope and required materials are reviewed before implementation begins. Depending on the project, the required materials may include:

  • text content;
  • images and videos;
  • logos and branding materials;
  • translated content;
  • links;
  • contact information;
  • project notes;
  • downloadable files;
  • other implementation materials.

Once the required materials are received, the implementation process begins.

How are projects evaluated?

Projects are evaluated based on:

  • the purchased template structure;
  • the number of sections requiring modification;
  • the required customization level;
  • integrations;
  • multilingual requirements;
  • CMS requirements;
  • additional implementation scope.

How is the required customization package determined?

The required customization package is determined after the client submits the project requirements through the website chat or contact form.

The studio reviews:

  • the selected Webflow template structure;
  • the number of sections;
  • the requested modifications;
  • required integrations;
  • CMS and multilingual requirements;
  • additional implementation requirements.

Based on this review, the appropriate customization package and required Extensions are recommended.

What is the implementation sequence?

Implementation is usually performed step-by-step according to the approved project scope and purchased customization package.

How are modified sections processed?

Sections included in the customization scope are processed individually based on the required implementation work for each section.

Can clients request changes during implementation?

Yes.

However, additional changes beyond the purchased implementation scope require additional customization packages or extensions.

What happens if the project scope changes mid-process?

If the client requests additional work after implementation has started, the new work is reviewed separately.

If the requested changes exceed the purchased scope, continuing the additional work may require:

  • purchasing an additional customization package;
  • purchasing the appropriate Extensions;
  • upgrading to a higher customization package.

Additional work begins only after the new scope has been reviewed, agreed, and purchased.

How are additional requests handled?

Additional requests are evaluated separately based on the required implementation scope.

If additional work exceeds the purchased scope, additional customization packages or extensions are required.

What is considered project completion?

A project is considered completed once the purchased implementation scope and approved customization work have been finished.

Can the project continue after the purchased scope is completed?

Yes.

After the amount of work included in the purchased customization package or extension has been completed, the customization project is considered finished.

If the client wants additional modifications, restructuring, improvements, or further work after that point, the client must purchase an additional customization package or extension.

What happens after the implementation cycle ends?

Once the purchased implementation scope has been completed, any further work requires additional customization packages or extensions.

Are turnaround times guaranteed?

No.

Implementation timelines may vary depending on:

  • project complexity;
  • current workload;
  • response times;
  • material readiness;
  • implementation scope.

How are project priorities managed?

Projects are generally processed according to the current implementation queue, project scope, and active workload at the time of the request.

Payments & Gumroad

How are templates purchased?

Templates are purchased through Gumroad using the purchase links provided on the website. After payment, the buyer receives delivery instructions and license terms through Gumroad. The Webflow template itself is transferred separately to the buyer’s Webflow Workspace after the buyer provides the email address associated with their Webflow account.

What payment platforms are supported?

Template purchases are processed through Gumroad. Customization packages and Extensions are paid through a secure payment link sent by the studio after the project scope has been reviewed and agreed. Available payment methods may depend on the selected payment provider and the client’s region.

Are purchases refundable?

Refund eligibility depends on the purchased product or service, its delivery status, the amount of work already completed, the applicable refund policy, Gumroad’s rules, and mandatory consumer protection requirements. The applicable conditions are provided before purchase or included in the agreed project terms.

How are customization services billed?

Customization services are provided through fixed customization packages and separately purchased Extensions. After the project requirements have been reviewed and the scope has been agreed, the studio sends the client a secure payment link.

When is payment required?

Payment is required after the project scope has been agreed and before implementation begins.

Are installment payments available?

No.

Template purchases, customization packages, and Extensions are paid in full before template delivery or implementation begins.

What happens if the client abandons the project?

If the client stops communicating or does not provide the required materials, implementation may be paused. Completed work, payment conditions, and any later project restart are handled according to the agreed project scope, the applicable refund policy, and the project terms. Additional work required after the project resumes may require an additional customization package or the appropriate Extensions.

Are additional modifications billed separately?

The purchased customization package or Extension includes the amount of work approved before implementation begins.

Minor adjustments, simple corrections, and small content updates may be performed during the implementation process if they remain within the purchased customization scope and do not create additional section modifications, restructuring, integrations, or expansion of the approved work volume.

Any new requests that:

  • create additional section modifications;
  • increase the amount of approved work;
  • expand the implementation scope;
  • require additional restructuring;
  • require additional integrations;
  • or create ongoing implementation requests

are considered additional work that changes the original implementation conditions.

Such requests are reviewed separately by the studio team. Depending on the additional scope, the client may be offered a package upgrade, an additional customization package, or the appropriate Extensions.

How are taxes and invoices handled?

For template purchases processed through Gumroad, payments, applicable taxes, and buyer receipts or invoices are handled through Gumroad. For customization services and Extensions, payment and invoicing are handled according to the agreed payment method and applicable regulations.

Technical Questions

Which platform does W-Forge use?

W-Forge Studio works with Webflow templates and Webflow-based website customization. Templates are delivered as Webflow projects rather than HTML or ZIP website downloads.

Do clients need a Webflow account?

Yes. A Webflow account is required to receive the template in the client’s Webflow Workspace. The client must also provide the required project access when customization or CMS implementation is performed in their Workspace.

Is Webflow hosting included?

No.

Webflow hosting, subscriptions, workspace plans, and related Webflow services are paid separately by the client.

Can templates work without Webflow hosting?

Yes. A template can be transferred to and edited in the client’s Webflow Workspace without a paid Site plan. A paid Site plan is required to publish the website to a custom domain. A Webflow staging subdomain may be used within the limits of the available Starter Site plan.

Are templates optimized for performance?

Templates are structured for modern responsive website performance and standard frontend optimization practices.

However, final performance may also depend on:

  • hosting quality;
  • added integrations;
  • media optimization;
  • third-party scripts;
  • CMS usage;
  • and future project modifications.

Are animations included?

Some templates may include animations, transitions, interactive effects, or motion elements depending on the template design and structure.

Can custom code be added later?

Yes. Custom code may be added later depending on the project structure and agreed implementation scope. Some Webflow custom-code features may require an eligible Workspace plan or an active Site plan. More advanced functionality may require the appropriate Extension or a separately agreed development scope.

What happens if third-party integrations fail?

The studio is not responsible for failures, instability, API changes, subscription problems, platform limitations, or technical issues caused by third-party services or external integrations.

Additional troubleshooting or restructuring caused by third-party systems may require an additional customization package, the appropriate Extensions, or a separately agreed development scope.

Are templates compatible with mobile devices?

Yes.

Templates are designed for responsive behavior across desktop, tablet, and mobile devices.

Can CMS structures be expanded?

Yes. CMS structures may be created, expanded, or restructured through the appropriate CMS Extension. This work is performed after the template has been transferred to the client’s Webflow Workspace. The client must provide the required project access and maintain a Webflow Site plan that supports the required CMS functionality.

Are external scripts officially supported?

No.

External scripts, third-party plugins, external code libraries, and independently added integrations are not officially supported by the studio unless they were implemented directly as part of the purchased customization work.

Can the project be migrated later?

Yes. A project may be transferred to another Webflow Workspace. Migration to another platform is reviewed separately because some Webflow-specific functionality may require rebuilding or separate content migration.

Are accessibility standards considered?

Basic accessibility practices may be considered during implementation where reasonably possible within the selected customization scope and template structure.

Support

What support is included after purchasing a template?

Free support covers verified technical errors in custom code originally included by the studio in the delivered template. Troubleshooting client-added custom code, third-party scripts, plugins, external integrations, or independently added functionality is not included in free support and is reviewed separately as paid work.

What qualifies as technical support?

Technical support is limited to reviewing and correcting verified problems related to the original template structure or functionality.

What qualifies as a verified template bug?

A verified template bug is a technical problem that:

  • exists in the original delivered template;
  • is reproducible;
  • was not caused by client modifications;
  • was not caused by third-party code;
  • and was not created after restructuring or external integrations.

Does support cover client-made modifications?

No.

Client-made modifications, restructuring, added integrations, custom code, or independently changed template structures are not covered by free error correction.

Does support include custom code troubleshooting?

No.

Troubleshooting custom code, third-party scripts, external integrations, plugins, or independently added functionality is not included in free support.

What happens if the template is modified after purchase?

Free support applies only to the original Webflow template structure, functionality, and technical implementation delivered by the studio.

Troubleshooting, fixing, or supporting:

  • client-added code;
  • third-party scripts;
  • external integrations;
  • plugins;
  • independently modified functionality;

is not included in free support and is handled through paid customization services.

Is ongoing maintenance included?

No.

Ongoing maintenance, continuous updates, monitoring, administration, or long-term project management are not included after purchase.

How is paid support handled?

Additional fixes, troubleshooting, restructuring, implementation work, and technical corrections are reviewed separately. Depending on the required scope, the studio may recommend a customization package, the appropriate Extensions, or a separately agreed development scope.

How can additional support be requested?

Additional implementation help, technical corrections, restructuring, integrations, project improvements, and post-purchase modifications can be requested through the website chat or contact form. The studio reviews the required scope and recommends the appropriate customization package, Extensions, or separately agreed development work.

Are emergency fixes available?

Verified bugs or technical errors that exist in the original Webflow template delivered by the studio are corrected as soon as reasonably possible during the studio’s working hours based on Spain time.

Emergency fixes are not guaranteed for:

  • third-party systems;
  • external integrations;
  • client-made modifications;
  • externally added code;
  • hosting problems;
  • platform limitations;
  • or technical issues caused outside the original template source structure.

Such work may require an additional customization package, the appropriate Extensions, or a separately agreed development scope, depending on the required work.

How are support requests evaluated?

Support requests are reviewed based on:

  • whether the issue exists in the original template;
  • whether the template has been modified;
  • whether third-party code is involved;
  • and whether the request falls within free error correction or paid customization work.

Custom Development Requests

What qualifies as a custom development request?

A request may be considered custom development when it requires:

  • completely new page creation from scratch;
  • backend systems;
  • applications;
  • SaaS functionality;
  • advanced external integrations;
  • complex automation systems;
  • standalone technical infrastructure;
  • or large custom-coded functionality outside the existing template structure.

How are custom requests evaluated?

Custom requests are reviewed individually based on:

  • technical complexity;
  • implementation requirements;
  • required infrastructure;
  • project scale;
  • and compatibility with the studio’s current workflow and technical direction.

Why are custom systems excluded from standard packages?

Standard customization packages are designed for structured template customization within predictable implementation scope.

Custom systems, standalone applications, backend platforms, and completely new technical architectures require separate planning and development processes.

Can completely new pages be built?

Yes.

However, completely new pages created from scratch are considered separate development work outside the standard customization system.

Can fully custom website systems be requested?

Yes.

However, fully custom systems are reviewed individually and are not included in standard customization packages or extensions.

Are backend integrations supported?

Standard customization packages and extensions do not include:

  • backend systems;
  • server-side applications;
  • standalone databases;
  • SaaS infrastructure;
  • custom API systems;
  • authentication systems;
  • user account systems;
  • payment processing architecture;
  • or custom server infrastructure.

Requests involving such systems are treated as separate custom development work.

Are external applications supported?

Standard customization packages and extensions do not include:

  • external application development;
  • SaaS platform development;
  • standalone web applications;
  • custom dashboards;
  • account systems;
  • custom CRM systems;
  • custom ERP systems;
  • marketplace systems;
  • custom booking platforms;
  • custom automation platforms;
  • or independently managed external infrastructures.

Embedding or connecting standard third-party services inside the existing template structure may be possible if they work without rebuilding the project architecture.

Requests involving external application logic, platform infrastructure, or independently managed external systems are treated as separate custom development work.

Can projects transition from customization to custom development?

Yes.

If a project grows beyond the limits of structured template customization, it may later transition into separate custom development work depending on the client’s goals and technical requirements.

How are custom projects priced?

Custom development projects are evaluated and priced individually based on:

  • technical complexity;
  • infrastructure requirements;
  • amount of development work;
  • integrations;
  • backend requirements;
  • and overall project scale.

Does W-Forge accept all custom requests?

No.

The studio may decline requests that:

  • fall outside the studio’s technical direction;
  • exceed current operational capacity;
  • require unsupported infrastructure;
  • or are incompatible with the studio’s workflow and implementation model.

Why are custom requests negotiated separately?

Custom development projects usually require individual evaluation, planning, technical architecture discussion, and separate implementation strategy beyond the standard customization system.